YouTube to Relaunch Live Streaming

Inside sources have released information regarding YouTube’s intention to launch its own live streaming platform

Inside sources have reported for The Daily Dot that YouTube is bound to reintroduce its streaming platform.

After rumors suggesting that YouTube might acquire the famous video game streaming platform known as Twitch were scattered by the fact that Amazon ended up buying the gaming platform, with the reasons behind this change of plans remaining unknown to this date, YouTube seems prepared to start anew.

But the thing is that if YouTube does initiate a streaming service mainly focused on gaming, then it will most definitely have to compete with Twitch.

YouTube has done live streaming before

It is not the first time YouTube is experimenting with live streaming, as it has broadcast some important events before, but the idea didn’t really take off, so the platform stopped promoting this type of services.

Furthermore, YouTube is no stranger to gaming, as there are many famous YouTube channels dedicated to video gaming, although most of them are pre-recorded.

Nonetheless, one of the best known is also the most subscribed to: PewDiePie, which has garnered more than 30 million subscribers and approximately 8 billion views. Other gaming channels just as famous as the one mentioned above are VanossGaming, Sky Does Minecraft or Vegetta777.

However, by now YouTube should be perfectly aware of the fact that, if it does go through with the live streaming idea, it will have some hard time fighting against Twitch, a platform which has gained so much influence so far.

An inside representative declared for The Daily Dot that “Gaming and esports in particular are going to be a big driving force for the new-look YouTube Live. There’ll be huge opportunities for established streamers and organizations soon and I would say that the record numbers of esports viewers are only going to grow when Google start promoting and partnering with these events.”

And if the fact that Google will handle the promotions is true, then YouTube Live might have a huge advantage over the world’s leading video platform.

What’s more, the YouTube Live service is expected to come into being sometime in June, at the E3 2015, the annual video game conference and show in Los Angeles.

People and gamers in particular are looking forward to this event to see what YouTube will put forward and how it plans to compete with the major existing force on the market.

Originally posted on Softpedia

Photo credits: YouTube